Alexandre Pais

Arquivo22 de Março, 2013

Aumentam as receitas no digital do The New York Times

A

The New York Times is growing digital revenue by thinking like a retailer There is light and shade in a successful paid content business model. It’s not as simple as turning on the paywall and counting the cash – the New York Times’ hybrid model is constantly evolving, based on science and market evidence. With 640,000 digital subscriptions, it’s doing something right...

Alexandre Pais

Arquivo

Twitter

Etiquetas